Brand and Partnerships

The NZSO builds bespoke, high-profile brand and business partnerships which deliver national visibility and are designed to meet our partners’ objectives and ROI. 

An organisation committed to excellence, creativity, heritage and societal wellbeing, the NZSO team provides a flexible approach to creating enduring, innovative and mutually beneficial alignments through a broad range of activities.

The NZSO’s established engagement across the country is expanding, connecting annually with 140,000 music lovers through concerts, community, education and digital initiatives each year, and reaching 1.9m people on social each year. 

The NZSO celebrates the supportive partnerships around the NZSO which underwrite our ability to deliver powerful experiences to so many, and invites businesses to play a part in making this available for all New Zealanders. 


NZSO Brand and Business Partnerships begin at $5000 + GST and offer the following features through a customised and collaborative approach:

Brand visibility around the country – and beyond

  • National recognition as a champion of the arts and societal wellbeing through 6-week creative campaigns in print and on social

  • Underwrite a concert tour to multiple regions in the country

  • Underwrite a livestream concert or masterclass by one of world’s great classical music icons

Networking opportunities

  • Receive invitations to NZSO VIP hospitality events both in concert halls and away, business breakfasts and receptions with the diplomatic community as well as elegant gala events and intimate musical salons

  • Engage NZSO musicians to elevate your own business development events and special occasions

  • Attend an annual musician/sponsor Logan Brown function

High-impact corporate social responsibility

  • Sponsor high-quality, child-centred pedagogical content designed by our expert Education Team

  • Sponsor our talented music Animatuer and his tours bringing inspiring creative music workshops fostering curiosity, team working and cognitive skills in primary school children.

  • Sponsor free concerts in our communities around the country.

  • Sponsor our livestream/digital platform and help make the beauty and magic of music accessible to everyone in New Zealand and beyond.

Employee and client engagement and hospitality opportunities

  • A complimentary partnership ticket allocation, access to premium tickets, group bookings and a ticketing discount

  • Engage the NZSO to design bespoke activities e.g. behind-the-scenes sectional tours, exclusive rehearsal experiences on stage with the orchestra

  • Leverage the orchestra to design a thought provoking workshop around leadership for your company

  • Leverage the orchestra to co-design a bespoke private corporate event featuring NZSO’s renowned artists

Organised with flexibility

The NZSO has a truly unique and creative workforce of the highest calibre. Our expert in-house team look forward to crafting interesting partnerships which offer brand recognition in creative and attention-seeking ways.   


Let's get started

For a conversation about aligning with a nationally iconic entertainment brand contact, please get in touch: 

Carleen Ebbs, Senior Manager – Development carleen.ebbs@nzso.co.nz.

Thank you for supporting your national Orchestra