Arts sponsorship is a proven and highly effective marketing tool.

Increase your brand recognition by partnering with the NZSO. Aligning your products and services with the cultural organisations that your customers truly value will build a unique touchpoint with your target market.

With the first down beat in 1946, the NZSO is one of New Zealand’s most established entertainment brands. Our accessible concerts, engaging online platforms and performances, broadcasting partnership with RNZ Concert, and innovative community outreach programmes have expanded our reach to audiences of varying demographics across the country.

Sponsorship Opportunities

Wherever your objectives lie, it’s our business to understand yours. Partnering with the NZSO can come in many different forms, including:  

  • Principal Sponsorship of a national concert tour;
  • Chair or Section sponsorship;
  • Education Programme sponsorship;
  • Sponsorship of special NZSO events, including our Pre-Concert Talks;
  • Tailored partnership packages created especially for your business.

Benefits for Companies

In addition to benefiting from increased visibility and direct access to your target market, NZSO corporate partners enjoy:

  • High profile branding in NZSO national media advertising and marketing campaigns, including our concert programmes, Season Brochures and National Reports;
  • Exclusive networking opportunities with politicians, business and community leaders, the press and fellow NZSO sponsors;
  • Premium hospitality services and access to NZSO Lounges in Auckland, Wellington and Christchurch;
  • An annual allocation of complimentary tickets to NZSO concerts nationwide.

Contact the NZSO Development Team at today for more information on partnering with the NZSO.